Cadbury Twirl is a snack that consists of two Flake-style chocolate fingers, with a smooth chocolate coating. It was made by Cadbury Ireland and then sold by Cadbury UK. The Twirl first appeared in the Irish market in the early 1970s. The original Twirl bar was a single finger, approximately the size of a standard Cadbury’s Flake bar. The Twirl bar was repackaged in 1984 as a twin bar, and from the 1990s onwards, has been marketed outside of Ireland.
In January 2007 the packaging of the Twirl bar was amended to incorporate the new slogan – “The Intense Chocolate Hit!”
Twirl is also popular in Oceania and Dunedin-based Cadbury Confectionery in New Zealand.
A Twirl Easter egg was introduced in 2009 for Easter, in the UK.